Category: Content Lifecycle Management (CLM)

7 Steps for Content Lifecycle Management (CLM) Success
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7 Steps for Content Lifecycle Management (CLM) Success

Content Lifecycle Management Success: The Devil is in the Details. We’ve previously talked about the benefits of content lifecycle management (CLM), as a means to overcome the huge challenges that large amounts of creative and marketing content create.  We’ve examined how it’s a natural evolution from digital asset management (DAM) and how it connects everything...