Why an Integrated Digital Media Strategy is Essential to Retail Growth

Why an Integrated Digital Media Strategy is Essential to Retail Growth

Rich media is at the heart of many of modern retailers’ critical electronic business processes. Merchandising, eCommerce, advertising, PR, social media, on-line campaigns – the quality and depth of the graphics, images and video that represent a retailer’s brand are a crucial aspect of its success. The coordination of advertising, promotions, fliers, discounting, inventory sell-offs, buying, merchandising, store design (including online) and assortment planning can be a huge challenge. Simplify the process with Northplains’ DAM solutions.

Download the case study to learn more!