Founded 150 years ago, Nestlé is the world’s leading nutrition, health and wellness company. It has 339,000 employees and operates in 197 countries.
With approximately 8,000 brands, the sheer volume of associated digital assets is enormous and spans packaging artwork, advertising, photography, video content, point of sale (POS) material and more. To help improve the process of accessing, sharing, approving and storing content, Nestlé chose Northplains to implement their marketing asset management solution (MAM). The MAM solution also automates the packaging artwork and approval process and increases efficiency, reduces costs and speeds up time to market.
Northplains and Nestle work together to continuously build upon and improve the solution and employee adoption across the globe. Watch this space for further developments.
Contact Northplains today to learn more about our digital asset management solutions!