Are you an organization embarking on a project to implement digital asset management software? If you are new to the topic and think you need a DAM system, this paper is designed to help you get started.
Today enterprises need to launch products globally to maximize market impact, quickly respond to competitor incursions into their markets and customer bases, and capitalize on emergent market opportunities and new customer requirements in real-time both globally and locally. This white paper aims to inform marketers about dynamic publishing and how it can help in these areas.
Automotive manufacturers need to launch and build their brands globally in a crowded market in months, not years. Every single channel that can be used to reach consumers needs to be filled with relevant, fresh, content, targeted to the demographic and geographic market being addressed.
Buyers of Digital Asset Management (DAM) systems often wonder: “What is the total cost of a DAM system, and how can I construct a good first order estimate for the total implementation costs?”
The intent of this white paper is to provide insight and guidance, based on over 15 years of digital asset management experience and considering both the vendor and buyer sides, into commonly identified areas of DAM cost.
Post-Production is going non-linear. The move to a tapeless, entirely digital, post-production process has made post-production so much easier.
This white paper discusses the need for post-production to stay ahead of the game and plug into the new country-wide, and soon to be global, non-linear post-production workflows.
Digital Asset Management and Enterprise Content Management share many important similarities, resulting in some confusion about where one ends and the other begins – as well as their best application.
This paper explores some of the key technology differentiators, including how and when best to apply each one.
North Plains is recognized as the world leader in helping companies effectively leverage their visual media content through images, photos, videos, 3D designs, CAD files and others to maximize market Success.
Telescope provides an end-to-end digital asset distribution solution for helping companies of all sizes get better content to market faster – a critical goal in today’s saturated market where you need the right message for each targeted audience to stand out.
Xinet is a server-based work-in-progress rich asset management system that facilitates seamless collaboration between staff, vendors and clients to accelerate creative and production workflow -however complex.
On Brand empowers users to control, protect, create and collaborate on all aspects of their brand. From asset management, brand guidelines, creative workflow, project approvals, campaign management, resource management and web to print, On Brand helps brands deliver consistent messages across all touch-points, through a simple and intuitive cloud-based solution.
GLOBALedit is the photo and video platform for creative teams. Combined, GLOBALedit and North Plains Xinet seamlessly automate the creative workflow, optimize the approval process, and help creative teams around the world reach final production-ready assets effortlessly.
The power of Context, Content and Visual Assets
February 11, 2014
1:00 PM ET
Now more than ever digital marketing teams must understand what they need to do to leverage and orchestrate the contextual delivery of all their content, visuals and rich media. The time has come to bring together the best elements from Web Content Management, Digital Asset Management and Context Driven Delivery.
Join North Plains Eric Courville and SDL’s Lou Casal to learn more about how to optimize your digital customer experience touch-points by:
- Combining and leveraging the correct textual, visual and rich-media assets
- Ensuring consistent brand experiences and compliance
- Orchestrating contextually correct experiences regardless of channel, device or language
Recorded Webinars in 2013
How to Avoid the 7 Deadly Sins of Brand Management
June 19, 2013
Recorded Webinars in 2012
How On Brand Effectively Manages Marketing Resources
December 18, 2012
>> Watch Recording
Why Concurrent Marketing is Essential to Your Brand Impact
February 23, 2012
>> Watch Recording