International Greetings Selects North Plains Systems to Manage its Digital Content

North Plains’ Telescope™ Enterprise Chosen for its Robust Capabilities and Ease-of-Use

TORONTO – December 1, 2009-- North Plains Systems Inc., the leading provider of digital asset management (DAM) and media asset management (MAM) software solutions, today announced that International Greetings PLC, a provider of innovative greetings, gifts and stationary products, has chosen North Plains Systems’ TeleScope™ Enterprise platform to manage its library of digital artwork and streamline its digital workflow.

With offices spanning the globe, and a library of more than 100,000 digital files including static images, graphics and office documents, International Greetings required a robust digital asset management platform that could house its digital assets and be accessed from each office location. TeleScope was chosen because of its ease-of-use, powerful search features and overall ability to better manage International Greeting’s digital assets. TeleScope’s capabilities were so superior that International Greetings halted its selection process after testing North Plains.

“With over thirty years in the greetings industry, we had amassed a vast library of digital images that act as the lifeblood of our business,” said Mike Harris, Group IT Manager, International Greetings. “TeleScope exceeded our needs and expectations, drastically simplified our digital workflow and helps cut costs by allowing us to repurpose existing content easily and efficiently.”

TeleScope delivers true end-to-end digital media supply chain capabilities in support of the creation, integration and repurposing of digital assets. Its modularity and scalability are designed to meet the needs of companies across every industry and of all sizes, from small businesses and workgroups to the world’s largest enterprises and government institutions.

“International Greetings chose North Plains to enable fast, easy and cost-effective repurposing, distribution and management of its digital assets,” said Hassan Kotob, President and CEO, North Plains Systems, Inc. “By choosing TeleScope Enterprise, International Greetings has enabled itself to best leverage its existing digital assets, while also streamlining business-critical processes.”

North Plains’ TeleScope™ Digital Asset Management (DAM) Platforms
TeleScope™ is an award-winning digital asset management platform that enables the secure access, management and distribution of all digital and rich media content across an entire organization.  With its distributed and modular architecture, TeleScope is designed to meet the diverse range of rich media needs from small and mid-size businesses and design studios, to the complex business challenges of global enterprises. Whether you’re a new creative ‘shop’ just starting out; growing so quickly that your asset inventory is getting out of control; or a globally distributed organization with millions of assets to manage, North Plains’ TeleScope platform is ready to meet your unique business challenges.

About International Greetings
Founded in 1979, International Greetings PLC is one of the world’s leading designers, manufacturers, importers and distributors of giftwrap, stationery, gift bags, crackers, greeting cards and accessories. The company supplies major retailers, discount and value-end retailers with products that meet customer needs.

About North Plains Systems Inc.
Founded in 1994, North Plains Systems Inc. is the world’s leading provider of digital and video asset management solutions.  With a portfolio of over 475 satisfied customers, North Plains’ TeleScope platform streamlines the complexity of managing increasingly challenging digital asset environments. From centralized workflow optimization, asset creation, production and virtual collaboration, to delivery and distribution, North Plains provides end-to-end solutions that scale to meet your unique business requirements.  Benefit from North Plains’ proven deployment expertise and join its growing list of global customers, including: AOL, Boeing, Bowling Green State University, Gallaudet University, Harcourt, HarperCollins Publishers, Microsoft, Ogilvy and Mather, Playboy, Publicis Groupe, Publishers Clearing House, Rodale Inc., Sony Pictures Entertainment, The Utah Education Network, Viacom, and Warner Bros.  For further information please visit www.northplains.com.

Editorial Contacts:

Jeremy Sohn
North Plains Systems
416-345-1900
jsohn@northplains.com

Becki Parkhurst
PAN Communications
978-474-1900
northplains@pancomm.com