Feld Entertainment Adopts North Plains Systems' Enterprise Digital Asset Management Solution

TeleScope Enterprise to Manage Digital Assets and Workflow for World's Largest Producer of Live Family Entertainment

TORONTO, ON - NOVEMBER 14, 2003 - North Plains Systems, Inc., the leader in Enterprise Digital Asset Management (E-DAM) solutions, today announced that Feld Entertainment has deployed North Plains Systems' TeleScopeT Enterprise asset management solution in its Marketing Services department with future plans to deploy TeleScope globally within the organization. Feld Entertainment is using TeleScope not only to manage and track pre-production assets through to production, but also to enable the collaboration of all current and legacy show-related materials in production and then distribute them.

Feld Entertainment's more than 10,000 digital assets consist of images, Quark documents, Photoshop imagery, Illustrator drawings, PDF's and InDesign spreads. These assets represent the rich history of Feld Entertainment's live entertainment experiences including Ringling Bros. and Barnum & Bailey® Circus, Disney On IceSM, and many others. Prior to TeleScope Enterprise, Feld Entertainment used multiple sources to manage assets & data with no integration to end-user applications.

"At North Plains Systems we are in tune with the needs of creative professionals through a decade of hard work with clients like Feld Entertainment, and we've incorporated much of this hands-on experience and knowledge into our TeleScope Enterprise solution," said Hassan Kotob, president and CEO of North Plains Systems. "Feld recognized the emerging trends towards the critical management of digital assets and their selection of TeleScope Enterprise will enable them to reap the benefits and ROI's that media and entertainment companies demand today."

"We are looking to Telescope as the key ingredient and core repository of all our digital assets, said Fred Wade, Vice President & CTO - Feld Entertainment. "As we move past this first phase, TeleScope will encompass all information our associates require to do their job, making it available at the point of need, just in time, wherever they may be, " said Wade.

With the first rollout to Marketing Services, TeleScope Enterprise integrated with Feld's Engagement Information System (EIS) enabling a one-stop view of all assets belonging to a show, including the metadata about the assets and the metadata about a show.

North Plains Systems' E-DAM solution enables Feld Entertainment to use and deploy assets throughout its organization, all while tracking their usage. Built on open standards and distributed architecture, TeleScope Enterprise offers a robust and open API that allows third party technologies and legacy systems to seamlessly integrate with the TeleScope environment. TeleScope supports hundreds of file formats ranging from graphics and text, to audio and video.

About Feld Entertainment
Feld Entertainment, Inc., is the worldwide leader in producing and presenting live entertainment experiences that lift the human spirit and create indelible memories, with 25 million people in attendance at its shows each year. Feld Entertainment's productions have appeared in 48 countries and on six continents to date. For further information, please visit www.feldinc.com.

About North Plains Systems, Inc.
Founded in 1994, North Plains Systems, Inc. is the leading provider of digital asset management solutions. Its pioneering technology, focus, and vision have been recognized through out the content management industry, including analyst Frost & Sullivan, with their 2005 Company of the Year award. Today, over 400 customers benefit from North Plains' expertise in delivering industry defining solutions for multi-channel publishing, broadcast automation, video enhanced learning, marketing automation and collaboration and brand management. Customers include Boeing, Feld Entertainment, Harcourt, HarperCollins Publishers, International Monetary Fund, Ogilvy and Mather, Publicis Groupe, Relizon, Thomson Learning, Viacom and Warner Bros. For further information please visit the North Plains website.