Category Archives: Trends

Digital Asset Management: The History Channel for Your Company

Digital asset management systems are many things, but one thing that isn’t discussed much is the historical value of DAM to an organization. We usually think of DAMs value in immediate ROI – capturing and distributing our rich media assets … Continue reading

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Ghost of Greeting Cards Past: Marketing Lessons Learned from this Year’s Seasons Greetings Cards

As I’ve been working the last two weeks I’ve been impressed by the wide variety of holiday greeting cards companies are sending around. It used to be that paper cards were the more thoughtful ones but the production value going … Continue reading

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