First Look: Xinet 18

By: Archive: March 0 comments

Join North Plains and IO Integration for an inside look at the next generation of Xinet Digital Asset Management software. Learn how Xinet 18 manages the chaos of your creative production process, allowing your organization to focus on building your brand and winning customers. Xinet 18 streamlines processes and allows your team to create, manage, share and analyze digital assets with ease. Key features in this major release include: Brand new, responsive “Marquee” intuitive user-interface for easy access anytime,...

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The Marketer's Challenge

By: Archive: February 0 comments

More, Better, Faster: Creating and Managing Content in a Digital World As if creating great content is not hard enough, how do you do it faster, more often and more effectively? According to the Content Marketing Institute, 16% of B2B marketers are creating new content on a daily basis. Another 26% are creating new content multiple times per week. This includes blogs and social media, but also the more traditional email and website channels....

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The Value of Video as a Marketing Tool

By: Archive: February 0 comments

The use of video as a marketing tool is rapidly increasing. Telling a brand story with video is not only providing a richer experience to the viewer, it is easier and more effective in communicating your message than other digital mediums. Video content is able to convey personality and feeling by using emotive sounds and/or music in a way that still images sometimes cannot. Utilizing video in your marketing strategy often makes it easier for people to...

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